8/3/11

meet: 30 seconds to mars


this is not a true meet post as i already knew of them. but only that one song. you know that one song from four or so years ago, with the amazing video. i saw it as a cool song and video, thought oh wow jared leto can really sing, and went about my business. but as of a few days ago, i have been bundled up, kidnapped, and converted.

couldn't be more happy and pissed off. happy because i needed something to counter my incubus obsession but pissed that i'm so late to the party that i missed their raleigh date.

i found them with the good old related videos effect. i actually remember how i got there. russell brand stand up videos >> russell and noel fielding stand up >> noel fielding on alan carr >> jared leto on alan carr. when i saw the video on the side, i thought why is he talking to him? when was the last time he was in a movie? then it clicked. oh yea, he has a band!

now it will suffice to say that the interview was hilarious, jared was sweet and a bit dirty, but the deal was sealed with the clip from the video closer to the edge. my jaw actually dropped and of course i proceeded to the full video from there.



loved it and immediately felt jealous of those in the crowd. then onward and onward, til i hit george lopez where jared was funny, sweet and dirty once again but it was mentioned that he directs all the videos right before they showed a clip of hurricane. and a bell went off it my head. all the criteria had been met and then some:
funny and silly, check.
older than me, check.
multitalented, check.
irreverent, check.
reminds me of other loves [chris corner's looks, powerful music and dirty vocals, prince's use of the term family for supporters, creative dictatorship, and fight against the industry, roger daltrey's range from blue eyed soulful crooning to rocked out screams, mika's energy on stage and dedicated fan base worldwide] check.
a bit dirty frisky openminded check check, and check.

i've been watching and listening ever since. their unplugged made me cry. the music is speaking to me. coming up from that horrible funk, this powerful music was waiting for me. it was so needed and put me right back where i need to be. so with that i say thank you for finding me.

obsessions overlap as they are incubus affiliated too which just makes it even better. though i have only spoken of jared, who gets mad kudos for having vegeta-hair in that picture by the way, it must be said that the other two members of the band are just as fascinating. shannon, jared's brother, drums like a beast. definitely see keith moon in him. tomo is fun to watch and apparently plays the violin and is obsessed with mastering the guitar with his feet. it amazes me that they are as old as they are. not to mention that they can take bad romance, the only gaga song that got me, and make it this:



sonically i was sold, but the aspect that makes them stand out to me is the culture that surrounds them and the strong symbology they have created. from the perspective of an observer and designer like me they are an interesting case study. their message moved me so much from that short clip from closer to the edge. their audience is broad and dedicated. it is the church of mars, as jared called it. and i love the blatant line, yes this is a cult. its been built up in such a strong thoughtful interactive way on their part that i am doubly inspired as a supporter and creative.

that's why i am writing of them now and they are added to the love list. you have to do more than make songs i like. your creative spirit has to touch mine. like i tweeted and received a reply from the guitarist tomo, which caught the eye of members of the echelon welcoming me to the family, count me amongst the converted. this is war is added to the birthday list.

btw, i feel much better. like their song says, i fell apart but got back up again.

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